by Mars United Commerce | Dec 1, 2025 | Ecommerce, Retail Media
Has your business started decoding Rufus yet? Mars United Commerce and Profitero+ are partnering with our clients to undertake an exciting research project designed to identify the patterns behind the products being recommended by Amazon’s Rufus agentic AI search...
by Mars United Commerce | Nov 21, 2025 | Amazon, Connected Commerce, Ecommerce
By Tyrel Beutler, Mars United Commerce The landscape of retail media is transforming rapidly through Amazon’s adoption of AI-powered solutions that are designed to consolidate and enhance advertising strategies. Here are a few of the product announcements from...
by Mars United Commerce | Nov 19, 2025 | Amazon, Connected Commerce, Ecommerce, Retail Media
By Ethan Goodman, Publicis Commerce Amazon Ads’ annual unBoxed event always provides a thought-provoking glimpse into the industry’s future. Given Amazon’s status as the longstanding, undisputed leader in digital commerce, the new product announcements unveiled...
by Mars United Commerce | Sep 25, 2025 | Digital Commerce, Ecommerce, International
Seven tips for increasing sales on Canadian ecommerce websites. By Victoria Salerno, Mars United Commerce Ecommerce in Canada is more competitive than ever, with shoppers just a click away from thousands of product options. For brands, getting seen is important, but...
by Mars United Commerce | May 20, 2025 | Company News, Digital Commerce, Ecommerce, Retail Media
Profitero+ will help clients drive sales growth by simplifying the complexity of managing digital commerce strategy, activation, and measurement. Watch an introductory video here. Mars UnitedSM Commerce and Profitero have launched Profitero+, a new, integrated model...
by Mars United Commerce | May 8, 2025 | Connected Commerce, Ecommerce, Retail Media
To download the Report Card, fill out the form below. Retail media ad spending in Canada is projected to grow 19.7% in 2025 to reach C$3.7 billion and account for 20% of all digital ad spending, according to eMarketer’s latest forecast. And while that level of growth...