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CONTENT LIBRARY

Check out our cornerstone thought leadership created over the last 12 months.

Mars United - Content Page - RMRC
US Retail Media Report Card 3Q 2024

The Mars United Retail Media Report Card has become the go-to resource for brands to analyze retail media networks and their capabilities.

Download the report!

EU Retail Media Report Card 3Q 2024

The Mars United Retail Media Report Card has become the go-to resource for brands to analyze retail media networks and their capabilities.

Download the report!

CA Retail Media Report Card 3Q 2024

The Mars United Retail Media Report Card has become the go-to resource for brands to analyze retail media networks and their capabilities.

Download the report!

AU Retail Media Report Card 3Q 2024

The Mars United Retail Media Report Card has become the go-to resource for brands to analyze retail media networks and their capabilities.

Download the report!

US Retail Media Report Card 2Q 2024

The Mars United Retail Media Report Card has become the go-to resource for brands to analyze retail media networks and their capabilities.

Download the report!

US Retail Media Report Card 1Q 2024

The Mars United Retail Media Report Card has become the go-to resource for brands to analyze retail media networks and their capabilities.

Download the report!

AU Retail Media Report Card 1Q 2024

The Mars United Retail Media Report Card has become the go-to resource for brands to analyze retail media networks and their capabilities.

Download the report!

EU Retail Media Report Card 1Q 2024

The Mars United Retail Media Report Card has become the go-to resource for brands to analyze retail media networks and their capabilities.

Download the report!

CA Retail Media Report Card 1Q 2024

The Mars United Retail Media Report Card has become the go-to resource for brands to analyze retail media networks and their capabilities.

Download the report!

US Retail Media Report Card 4Q 2023

The Mars United Retail Media Report Card has become the go-to resource for brands to analyze retail media networks and their capabilities.

Download the report!

Mars United - Content Page - Webinars
Driving Success at the Digital Shelf

Watch Mars United ecommerce experts as they take a deep dive into our latest Digital Shelf Report, a one-of-a-kind guide for evaluating product detail page content and sales enablement opportunities across leading commerce websites.

They provide updates on recent rollouts and improvements at 11 leading commerce players: Amazon, Walmart, Target, Kroger, Albertsons, Ahold USA, Best Buy, Instacart, DoorDash, Shipt, and Gopuff, then take a detailed look at how to win the digital shelf at Kroger. 

Watch the webinar!

Emerging Best Practices in Retail Media Measurement

Watch Gretchen Reisner of CVS Media Exchange, Jeffrey Bustos of the IAB, and Gabrielle Williamson of Mars United Commerce have a lively and informative discussion about the current state of retail media measurement and the steps both networks and advertisers must take to keep the industry moving in the right direction.

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The Unique Power of In-Store Radio in C-Stores

Join us for this informative webinar as executives from 7-Eleven and Mars United Commerce explore the new frontier of in-store retail media and the unique aspects of in-store radio that make it a natural fit for the c-store environment.

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Keeping Pace with Retail Media Network Innovation

Join us as experts from Mars UnitedSM Commerce and a special guest from Dollar General Media Network take a deep dive into industry trends viewed through the lens of our Q3 Retail Media Report Card, as well as:

  • The tools, capabilities, and channels getting the most attention from networks and advertisers.
  • The networks driving innovation in the marketplace.
  • The media opportunities most effective at moving the needle on shopper engagement.

Watch the webinar!

Understanding the evolving digital shelf capabilities of leading ecommerce retailers

Watch the experts at The Mars Agency as we recap our recently released Q1 Digital Shelf Report to help brands understand the evolving key content opportunities and sales-enhancing tools currently available from leading commerce websites Amazon, Walmart, Target, Kroger, and Instacart.

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Winning the Digital Shelf at Key Retailers

Watch the experts at Mars United as they provide a deep dive of the latest report with a look at recent updates and improvements at 8 leading commerce websites: Amazon, Walmart, Target, Kroger, Albertsons, Best Buy, Instacart, and Gopuff. They also offer tips on how to best use the report to drive success on the digital shelf.

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Driving Profitable Growth on Amazon

Watch Tim Stocks, ecommerce industry expert and VP of Marketing at Mars United discuss how top-tier brands and agencies leverage next generation organic and paid search analytics to grow their online business.

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Prime Day 2024: Grocery Deep Dive

In this unique Prime Day recap webinar, experts from Mars United Commerce and Skai analyze brand performance in grocery and personal care to see how marketers selling everyday items are leveraging tentpole sales events more typically focused on general merchandise.

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Retail Media Report Card Deep Dive Q1 2024

Watch the experts at Mars United on April 16th as we take a deeper dive into our latest Retail Media Report Card, a universal tool for the effective assessment and comparison of retail media platforms. Along with the Report Card, this deep dive will help brand marketers understand how retail media can best be leveraged to drive incremental growth, what capabilities leading retailers are bringing to the table, and where they should make investments to optimize success.

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Retail Media Report Card Deep Dive Q2 2024

Watch as the experts at Mars UnitedSM Commerce and Meijer, Inc. take a deep dive into our latest Retail Media Report Card, a universal tool for the effective assessment and comparison of retail media platforms.

Watch the webinar!

The Retailer Relationship Playbook, Part 1

In this first-of-its kind webinar, Mars United Commerce outlines a unique strategy brands can use to leverage every interaction — from weekly buyer calls to annual top-to-top meetings — to enhance their status at every level of the retailer organization and elevate the relationship from transactional to transformational for both parties.

Watch the webinar!

Mars United - Content Page - Digital Shelf Report
US Digital Shelf Report 3Q 2024

The Mars United Digital Shelf Report is the go-to resource analyzing the digital shelf capabilities of leading retailers.

Download the report!

US Digital Shelf Report 2Q 2024

The Mars United Digital Shelf Report is the go-to resource analyzing the digital shelf capabilities of leading retailers.

Download the report!

US Digital Shelf Report 1Q 2024

The Mars United Digital Shelf Report is the go-to resource analyzing the digital shelf capabilities of leading retailers.

Download the report!

AU Digital Shelf Report 2Q 2024

The Mars United Digital Shelf Report is the go-to resource analyzing the digital shelf capabilities of leading retailers.

Download the report!

Mars United - Content Page - Amazon
Amazon Prime Big Deal Days 2024 CPG Recap

Check out the top trending brands by sales, items by sales, brands in search, and keywords in search during Amazon’s Prime Big Deal Days event.

Download the report!

Amazon Prime Day 2024 CPG Deep Dive

Check out the top trending brands by sales, items by sales, brands in search, and keywords in search during Amazon’s Prime Day event.

Download the report!

Amazon Trends June 2024

Check out the top trending brands by sales, items by sales, brands in search, and keywords in search.

Download the report!

Amazon Trends July 2024

Check out the top trending brands by sales, items by sales, brands in search, and keywords in search.

Download the report!

Amazon Trends August 2024

Check out the top trending brands by sales, items by sales, brands in search, and keywords in search.

Download the report!