by Mars United Commerce | Jul 25, 2024 | Amazon, Ecommerce, Insights & Measurement, Marilyn
To download the Prime Day 2024 CPG Deep Dive Report, fill out the form below. By Jordan Sagisi, Mars UnitedSM Commerce As many ecommerce industry watchers expected, Prime Day 2024 was Amazon’s most successful ever, as acknowledged by the ecommerce giant soon after the...
by Mars United Commerce | Feb 15, 2024 | Insights & Measurement, Retail Media
Five key takeaways from P2PI’s first Retail Media Summit in Canada By Victoria Cromie & Victoria Salerno, Mars United Commerce The Retail Media Summit Canada conference hosted by Path to Purchase Institute (P2PI) in Toronto this month provided invaluable insights...
by Mars United Commerce | Feb 12, 2024 | Insights & Measurement, Marilyn, Retail Media
As ad opportunities enter the brick-and-mortar environment, marketers should focus on the shopper experience and find effective ways to measure both behavior and results. Efforts now aggressively underway to expand the retail media marketplace into the physical store...
by Mars United Commerce | Feb 5, 2024 | Company News, Connected Commerce, Ecommerce, Insights & Measurement, Marilyn, Retail Intelligence, Retail Media, Retail Solutions, Retailer Intelligence
If CES 2024 was all about how technology can empower people and NRF 2024 all about empowering retailers with tech, Shoptalk 2024 is homing in on how the two intersect. Our CEO and SMEs in commerce media, customer insights, retailer expertise and relationships,...
by Mars United Commerce | Jan 3, 2024 | Connected Commerce, Ecommerce, Insights & Measurement
NRF reports that retail media was a $45 billion market in 2023 and will continue to grow by about $10 billion this year. So, it’s more important than ever to be sure you’re on the right track. Join us at NRF’s premier one-day event, “What’s in Store for Retail...
by Mars United Commerce | Jan 2, 2024 | Connected Commerce, Insights & Measurement, Retail Media, Retailer Intelligence
Twelve of Mars United Commerce’s most experienced thought leaders from across our many practices examine the trends that will shape the industry in 2024 — along with some things that should happen, but probably won’t. Kandi ArringtonGroup SVP, Customer...