by Mars United Commerce | Dec 1, 2025 | Connected Commerce, International
The right brand partnerships can save costs and expediate growth. By Nicole Staffiere, Mars United Commerce In a market defined by value-seeking and loyalty-shifting shoppers, partnerships between non-competing brands are becoming one of the smartest growth strategies...
by Mars United Commerce | Sep 25, 2025 | Digital Commerce, Ecommerce, International
Seven tips for increasing sales on Canadian ecommerce websites. By Victoria Salerno, Mars United Commerce Ecommerce in Canada is more competitive than ever, with shoppers just a click away from thousands of product options. For brands, getting seen is important, but...
by Mars United Commerce | Jul 31, 2025 | Connected Commerce, International, Retail Media
Why sales data should be the true north for tracking performance. By Cassandra Spudic, Mars United Commerce Canada’s retail media marketplace is exploding. With spending projections expected to climb from CA $1.2 billion in 2023 to CA $3.7 billion this year (according...
by Mars United Commerce | Jun 30, 2025 | Connected Commerce, International, Retail Media
To download the report, fill out the form below. Retail media has become one of the most dynamic formats in the media ecosystem globally — and Latin America is no exception. Produced by Publicis Commerce LatAm, this first Retail Media Report Card for the region takes...
by Mars United Commerce | Jun 2, 2025 | International, Retail Media
To download the report, fill out the form below. Retail media ad spending in Europe is now projected to reach €31 billion by 2028, according to IAB Europe. With IAB Europe also reporting that 50% of media buyers already are partnering with a retailer or retail media...
by Mars United Commerce | Apr 15, 2025 | Connected Commerce, International, Retailer Intelligence
How brands and retailers are leveraging data and AI to drive conversion and loyalty By Sydney Saraka, Mars UnitedSM Commerce In today’s Canadian retail landscape, personalization isn’t just a buzzword — it’s a game-changer. Consumers in Canada now expect...