by Mars United Commerce | Oct 27, 2026 | Agentic Commerce, Connected Commerce, Retail Media, Walmart
What Walmart’s new rules for AI shopping agents mean for brands, retail media and measurement. By Doug Chavez, EVP, Global Retail Channel Strategy, Mars United Commerce Walmart just published its operating rules for AI agents shopping on a customer’s behalf. Most of...
by Mars United Commerce | Oct 13, 2026 | Agentic Commerce, Amazon, Commerce Media, Connected Commerce, Retail Consultancy, Retail Media, Retailer Intelligence, Walmart
To keep the industry updated between the periodic editions of our Retail Media Report Card, Mars United monitors the efforts at leading retailers and platforms around the globe to improve and expand their capabilities and services. We focus on the initiatives that are...
by Mars United Commerce | Oct 5, 2026 | Agentic Commerce, Ecommerce, Retailer Intelligence, Target, Walmart
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, the field teams in Publicis Commerce’s Retail Consultancy closely monitor the strategic activity taking place across all key retailers and...
by Mars United Commerce | Oct 1, 2026 | Agentic Commerce, Connected Commerce, Walmart
Actionable strategies for brands confronting the growing impact of GLP-1 adoption According to the latest Gallup survey, 11% of U.S. adults — roughly 38 million people — are currently taking GLP-1 medications for weight loss purposes. That usage rate has nearly...
by Mars United Commerce | Sep 21, 2026 | Agentic Commerce, Connected Commerce, Ecommerce, Influencer Marketing
Victoria Van Dusen, SVP-Retail Consultancy, reports back from the “Future of Commerce Summit,” a unique conference held last week in Bentonville. The event was hosted by the University of Arkansas’ Sam M. Walton College of Business and sponsored by Mars United’s...
by Mars United Commerce | Sep 2, 2026 | Agentic Commerce, Amy Andrews, Connected Commerce, Innovation
The oldest tool in the shopper marketing playbook is now becoming a critical signal for agentic shopping. By Amy Andrews, Mars United Commerce We’ve always treated packaging as part of shopper marketing: a conversion driver, a brand signal, and a critical piece of the...
