by Mars United Commerce | Jun 23, 2026 | Amazon, Digital Commerce, Ecommerce
Brands should act quickly to maintain control and avoid any potential impact on visibility and conversion. Digital commerce marketers are busy optimizing for Prime Day this week, but they now have another very important date on their calendar: July 27. That’s the day...
by Mars United Commerce | Jun 8, 2026 | Connected Commerce, Digital Commerce, Ecommerce, Retail Media
Three signals pointing toward an AI-driven, immediacy-focused future for this wholly unique category. By Isis DiLoreti, Mars United Commerce Digital shelf discipline, AI readiness, and immediacy-driven commerce, were the three most important implications...
by Mars United Commerce | May 15, 2026 | Agentic Commerce, Amazon, Ecommerce, Retailer Intelligence, Target, Walmart
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, the field teams in Publicis Commerce’s Retail Consultancy closely monitor the strategic activity taking place across all key retailers and...
by Mars United Commerce | May 14, 2026 | Digital Commerce, Ecommerce
Generative AI-mediated product recommendations are redefining the digital shelf. By Julia McGillivray and Courtney Racz, Mars United Commerce As generative AI increasingly intermediates in the path to purchase by helping consumers discover,...
by Mars United Commerce | May 4, 2026 | Agentic Commerce, Amy Andrews, Connected Commerce, Ecommerce
As our new research reports outline, brands can prepare for the agentic future by relying on their commerce marketing past. By Amy Andrews, Mars United Commerce The more I learn about this new agentic shopping phenomenon, the more similarities I see to the existing...
by Mars United Commerce | Feb 25, 2026 | Agentic Commerce, Amazon, Ecommerce, Kroger, Walmart
With agentic commerce accelerating the pace of innovation to a dizzying level, Mars United’s Ecommerce team has put together this special overview of recent activity at leading retailers covered in the Digital Shelf Report as a supplement to the Fall 2025 edition...
