by Mars United Commerce | Jan 18, 2022 | Connected Commerce, Ecommerce, International
The future, in 15 minutes or less Post-pandemic shoppers expect brands to be purposeful, relevant, convenient and quick. The Mars Agency London presents seven key trends that should guide strategic thinking for marketers in 2022. TRENDS: Cut To The Quick (quick...
by Mars United Commerce | Jan 13, 2022 | Connected Commerce, Customer Development, Ecommerce, Retail Media, Retailer Intelligence
Yes, we all know ecommerce and retail media will continue to grow. The Mars Agency’s thought leaders have also identified eight less obvious trends that will impact the industry in 2022 — along with some things that should happen, but probably won’t. Kandi Arrington...
by Mars United Commerce | Jan 12, 2022 | Company News, Retail Media
Seeking to deepen relationships and collaboration efforts with top retailers, The Mars Agency has finalized their first-ever strategic agreement with Kroger Precision Marketing (KPM). This agreement extends a longstanding relationship with the retailer and allows both...
by Mars United Commerce | Jan 6, 2022 | Ecommerce, Insights & Measurement, Marilyn
Remember those days not so long ago when we thought shoppers would never conduct grocery stock-up trips online? Ladies and gentlemen, “never” has arrived. That, however, doesn’t mean shoppers have forsaken all of their traditional habits. In fact, many of the ways in...
by Mars United Commerce | Jan 5, 2022 | Company News
The “Season of Giving” was on full display across The Mars Agency in December as regional offices hosted drives and events to provide gifts, donations, food and a little fun to their favorite local charities. The Cincinnati team worked with The Children’s Home...