by Mars United Commerce | Dec 2, 2022 | Amazon, Ecommerce, Insights & Measurement, Walmart
A special report from Analytic Index and The Mars Agency. By all accounts and reporting parties, the critical Cyber 5 weekend turned out to be a big success for ecommerce retailers, with sales increasing 4% to $35.3 billion compared with 2021, according to Adobe...
by Mars United Commerce | Oct 5, 2022 | Commerce Media, Connected Commerce, Ecommerce, Insights, Retail Intelligence
An ageless consumer need has gained far more meaning for omnichannel shoppers. Download this report here: The Mars Agency Groceryshop 2022 Recap If you had a dollar for every time the word “convenience” was used during Groceryshop 2022, you’d be able to buy Slurpees...
by Mars United Commerce | Sep 20, 2022 | Ecommerce
By Kristin Wall, The Mars Agency Walmart’s U.S. ecommerce sales have increased 98% over the last two fiscal years. And digital search queries on Walmart.com have increased 56% in the last year. If those statistics alone don’t signal a dramatic shift in shopper...
by Mars United Commerce | Sep 6, 2022 | Ecommerce
Did you know that 86% of shoppers across all channels now rely on digital information when shopping? That 75% of online searchers click on the very first result? That 40% of shoppers won’t buy a product that doesn’t have reviews on its page? Or that accurate and...
by Mars United Commerce | Aug 18, 2022 | Ecommerce, Retail Media
We are very excited to see Walmart.com reintroduce enhanced content to product detail pages, a move that will help brands drive stronger shopper engagement and conversion on the site. According to the retailer, rich media in all formats will fully return to the...
by Mars United Commerce | Jul 20, 2022 | Connected Commerce, Ecommerce
Another year, another record-breaking Prime Day for Amazon. Although Amazon typically keeps specific results close to the vest, the company did publicly christen this year’s Prime Day “the biggest” in the annual event’s 8-year history. Amazon did say that shoppers...
