by Mars United Commerce | Apr 6, 2026 | Commerce Media, Insights, Retail Media
Aligning on audience targeting is a key step in the road to mutual success for retailers, brands, and media companies. By Amy Andrews, President of Mars United Commerce I moderated a panel discussion at Shoptalk Spring that used a format I love because it united two...
by Mars United Commerce | Oct 17, 2025 | Amazon, Insights, Retail Media
Insights and analysis about the holiday shopping season’s unofficial kickoff, which now encompasses special events at Walmart and other key retailers. Colloquially known as October Prime Day, Amazon’s annual Prime Big Deal Days event is only in its fourth year but has...
by Mars United Commerce | Oct 1, 2025 | Insights
Over the course of Groceryshop, we conducted a series of interviews with experts from the Publicis Commerce family to get their perspectives on the key themes heard from the stage and show floor. Here’s what they told us. Robert Rivenburgh CEO Publicis Commerce...
by Mars United Commerce | Sep 17, 2025 | Innovation, Insights
New products and themes that caught the attention of Mars United’s team as it walked the aisles of the annual event for pet-focused brands and retailers. By Madalynn Owens & Sophia Spence, Mars United Commerce With pets increasingly regarded as much an integral...
by Mars United Commerce | Sep 3, 2025 | Connected Commerce, Insights
Insights for Engaging with Retail’s Most Valuable Generation To download the report, fill out the form below. “Gen X really is the forgotten generation. These poor middle-agers, former latchkey kids raised on MTV, are now toiling in the shadows, upstaged by the...
by Mars United Commerce | Jun 26, 2025 | Insights, Retail Consultancy, Retailer Intelligence
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, the field teams in Mars UnitedSM Commerce’s Retail Consultancy closely monitor the strategic activity taking place across all key retailers...
