by Mars United Commerce | Mar 21, 2024 | Customer Development, Insights, Retail Intelligence, Retailer Intelligence
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, Mars United Commerce’s Customer Development team closely monitors the strategic activity taking place across all key retailers and...
by Mars United Commerce | Mar 19, 2024 | Amazon, Kroger, Retail Media, Target, Walmart
Download our latest Report Card from September 2024 here. The retail media marketplace continues to GROW: Insider Intelligence expects global ad spending to grow 22% this year and 18.5% in 2025 to reach $165.9 billion — and command 22% of all digital ad outlays...
by Mars United Commerce | Mar 19, 2024 | Retail Media, Target
As Mars United Commerce prepares to undertake our first client migration to Roundel Media Studio on April 1, Allison Hinsch and Ryan Miller offer their perspective on the benefits the new self-serve platform brings to advertisers. The recent introduction of Roundel...
by Mars United Commerce | Mar 12, 2024 | Ecommerce, Webinars
WEBINAR ON-DEMAND Understanding the evolving digital shelf capabilities of leading ecommerce retailers Recorded March 20, 2024 | 11AM PT / 2PM ET Optimizing the digital shelf has proved challenging for many brands because of the complexity involved in creating — and...
by Mars United Commerce | Mar 12, 2024 | Amazon, Connected Commerce, Retail Media
To download the report, complete the form at the bottom of the page. Retail media ad spending is expected to reach €114 billion ($125 billion) globally in 2024. Retail media is inescapable within the digital marketing industry right now. Between Google’s recent...
