by Mars United Commerce | Dec 11, 2023 | Connected Commerce, Retail Intelligence, Retail Media
The holidays are a critical sales season that inspire retailers to conduct tentpole marketing events across all of their shopper engagement platforms. At CVS Media Exchange (CMX), the retail media network for the nation’s second-largest drugstore chain, that involves...
by Mars United Commerce | Nov 28, 2023 | Connected Commerce, Retail Intelligence
Six tips for building effective strategic partnerships with the nation’s largest — and still-growing — grocer. The grocery industry is anxiously awaiting the FTC’s final decision on the planned merger of Kroger and Albertsons, which the companies are hopeful will...
by Mars United Commerce | Nov 2, 2023 | Connected Commerce, Customer Development, Retail Intelligence
For years now, Dollar General has almost single-handedly dispelled the notion that brick-and-mortar retail could possibly be declining by opening more than 1,000 new stores each year. The value channel leader won’t quite hit that mark in 2023, after announcing in June...
by Mars United Commerce | Oct 10, 2023 | Connected Commerce, Customer Development, Retail Intelligence
Five tips for building effective strategic partnerships with the channel’s two largest retailers. The warehouse club channel has been on a roll lately. Although 2023 sales growth at the channel’s two leading players, Costco (62% market share) and Sam’s Club (31%), has...
by Mars United Commerce | Oct 2, 2023 | Connected Commerce, Retail Intelligence
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, The Mars Agency’s Customer Development team closely monitors the strategic activity taking place across all key retailers and channels....
by Mars United Commerce | Sep 13, 2023 | Connected Commerce, Retail Intelligence
Six tips for building effective strategic partnerships with the world’s largest retailer “Around the world, our customers and members are prioritizing value and convenience. They’re shopping with us across channels — in stores, Sam’s Clubs, and they’re driving...
