by Mars United Commerce | Sep 12, 2025 | Company News, Organizational Excellence
Victoria Van Dusen, Mars United’s SVP-Retail Consultancy, was named a winner this month in the Mentorship category of the Path to Purchase Institute’s 10th annual Women of Excellence competition. The following is a profile of the qualities and characteristics that...
by Mars United Commerce | Sep 12, 2025 | Company News, Organizational Excellence
Jill Rourke, who joined Mars United as Client Leadership Director this summer, was named a winner this month in the Innovator category of the Path to Purchase Institute’s 10th annual Women of Excellence competition. The following is a profile of the qualities and...
by Mars United Commerce | Jul 3, 2025 | Connected Commerce, Organizational Excellence
Six takeaways from Cannes Lions 2025 all point to the same conclusion: commerce marketing continues to thrive By Rob Rivenburgh, Publicis Commerce I made my first trip to the Cannes Lions Festival of Creativity last month. I came away impressed, energized, and...
by Mars United Commerce | Apr 30, 2025 | Connected Commerce, Organizational Excellence, Retailer Intelligence
The next big growth opportunity for CPGs? It’s back where we started: the physical store. By Steve DeVore, Chief Creative Officer To read the full white paper, download the file at the bottom of this page. Retail media networks and the digital shelf get most of the...
by Mars United Commerce | Dec 19, 2024 | Insights, Organizational Excellence, Retail Media
Mars United compiles insights from all four regional Retail Media Report Cards to present a global perspective on the trends driving industry growth and the progress being made by 51 leading networks around the world. To download the report, fill out the form below....
by Mars United Commerce | Nov 22, 2024 | Kroger, Organizational Excellence, Success Stories, Target, Walmart
The following article is a case study for the Keurig Iced Coffee Innovation Launch, a campaign developed by Keurig Dr Pepper and Mars UnitedSM Commerce that earned a 2024 OmniShopper Award for Best Integrated Path to Purchase Activation from the Path to Purchase...
