by Mars United Commerce | Oct 15, 2025 | Connected Commerce, Organizational Excellence
By Rob Rivenburgh, Publicis Commerce When you’ve attended as many commerce industry events as I have, discovering an entirely new concept doesn’t happen very often. You usually need to dig a little deeper into the discussions to consider how existing concepts are...
by Mars United Commerce | Oct 15, 2025 | Connected Commerce, Organizational Excellence, Retail Media
By Victoria Salerno, Mars United Commerce One of the most powerful themes at Groceryshop was the clear evolution of how retailers and brands are approaching collaboration. Instead of transactional relationships focused on short-term gains, there is a growing shift...
by Mars United Commerce | Sep 12, 2025 | Company News, Organizational Excellence
Victoria Van Dusen, Mars United’s SVP-Retail Consultancy, was named a winner this month in the Mentorship category of the Path to Purchase Institute’s 10th annual Women of Excellence competition. The following is a profile of the qualities and characteristics that...
by Mars United Commerce | Sep 12, 2025 | Company News, Organizational Excellence
Jill Rourke, who joined Mars United as Client Leadership Director this summer, was named a winner this month in the Innovator category of the Path to Purchase Institute’s 10th annual Women of Excellence competition. The following is a profile of the qualities and...
by Mars United Commerce | Jul 3, 2025 | Connected Commerce, Organizational Excellence
Six takeaways from Cannes Lions 2025 all point to the same conclusion: commerce marketing continues to thrive By Rob Rivenburgh, Publicis Commerce I made my first trip to the Cannes Lions Festival of Creativity last month. I came away impressed, energized, and...
by Mars United Commerce | Apr 30, 2025 | Connected Commerce, Organizational Excellence, Retailer Intelligence
The next big growth opportunity for CPGs? It’s back where we started: the physical store. By Steve DeVore, Chief Creative Officer To read the full white paper, download the file at the bottom of this page. Retail media networks and the digital shelf get most of the...