by Mars United Commerce | May 2, 2023 | Amazon, Connected Commerce, Ecommerce
By Melissa Wightman, The Mars Agency The following is the final article in a three-part series examining “Game-Changing Ecommerce Partnerships.” The first article examined “The Ecommerce Partnership Advantage,” while the second looked at “Picking the Ideal...
by Mars United Commerce | Apr 19, 2023 | Connected Commerce, Innovation, Retail Intelligence
Technology trends in the commerce marketing space may shift from year to year, but one thing never changes: the need for brands and retailers to find more effective ways to influence shoppers. Another thing that never changes is the importance of the brick-and-mortar...
by Mars United Commerce | Apr 4, 2023 | Amazon, Connected Commerce, Ecommerce
By Melissa Wightman, The Mars Agency The following article is the second in a three-part series examining “Game-Changing Ecommerce Partnerships.” The first article examined “The Ecommerce Partnership Advantage.” Now that we understand the many benefits of...
by Mars United Commerce | Apr 4, 2023 | Connected Commerce
By Ethan Goodman, Mars United Commerce The following is the third and final article in an “Unlocking the Full Potential of Retail Media” series. Read Part 1: Delivering Total Business Impact and Part 2: Driving Toward Joint Value Planning. Or, download the full report...
by Mars United Commerce | Mar 7, 2023 | Connected Commerce, Retail Media, Unlocking Retail Media's Potential
Best practices for making retail media an integral — and integrated — part of your overall marketing strategy. By Ethan Goodman, The Mars Agency The following article is the first in an “Unlocking the Full Potential of Retail Media” series. Part 1: Delivering Total...
by Mars United Commerce | Mar 3, 2023 | Amazon, Connected Commerce, Ecommerce
By Melissa Wightman, The Mars Agency The following article is the first in a three-part series examining “Game-Changing Ecommerce Partnerships.” The next two articles look at “Picking the Ideal Marketing Partner” and “Activating Your...
