by Mars United Commerce | Jun 11, 2025 | Connected Commerce, Retail Media
The 11th edition of the industry’s most informative cross-network assessment guide evaluates 89 capabilities at 25 leading platforms. To download the report, fill out the form below. Retail media is moving in new directions. Overall U.S. ad spending is expected to...
by Mars United Commerce | May 20, 2025 | Company News, Digital Commerce, Ecommerce, Retail Media
Profitero+ will help clients drive sales growth by simplifying the complexity of managing digital commerce strategy, activation, and measurement. Watch an introductory video here. Mars UnitedSM Commerce and Profitero have launched Profitero+, a new, integrated model...
by Mars United Commerce | May 8, 2025 | Connected Commerce, Ecommerce, Retail Media
To download the Report Card, fill out the form below. Retail media ad spending in Canada is projected to grow 19.7% in 2025 to reach C$3.7 billion and account for 20% of all digital ad spending, according to eMarketer’s latest forecast. And while that level of growth...
by Mars United Commerce | May 5, 2025 | Connected Commerce, Ecommerce
Chewy is the largest ecommerce pet retailer in the U.S. A public company majority-owned by private equity firm BC Partners (which also owns PetSmart), Chewy’s mission is to be the most trusted and convenient destination for pet parents and partners everywhere. Chewy...
by Mars United Commerce | Apr 30, 2025 | Connected Commerce, Organizational Excellence, Retailer Intelligence
The next big growth opportunity for CPGs? It’s back where we started: the physical store. By Steve DeVore, Chief Creative Officer To read the full white paper, download the file at the bottom of this page. Retail media networks and the digital shelf get most of the...
by Mars United Commerce | Apr 16, 2025 | Digital Commerce, Ecommerce
Mars United’s digital shelf experts summarize the key learnings that brands can immediately incorporate to prepare for the future of ecommerce. More than 800 ecommerce practitioners convened in New Orleans last week to attend the Digital Shelf Summit, the annual...
