by Mars United Commerce | Sep 2, 2026 | Agentic Commerce, Amy Andrews, Connected Commerce, Innovation
The oldest tool in the shopper marketing playbook is now becoming a critical signal for agentic shopping. By Amy Andrews, Mars United Commerce We’ve always treated packaging as part of shopper marketing: a conversion driver, a brand signal, and a critical piece of the...
by Mars United Commerce | Aug 20, 2026 | Agentic Commerce, Connected Commerce, Retail Media
By Doug Chavez, Mars United Commerce For decades, physical availability meant one thing: is the product on the shelf? Then it meant two things: is the product on the shelf, and does it show up in search? Now it means three: shelf, search, and agent. It’s the third one...
by Rachel Marks | Aug 6, 2026 | Connected Commerce, Insights
To download the report, fill out the form below. “Boomers completely reshaped the United States: culturally, politically, economically, and in many other...
by Mars United Commerce | Jul 29, 2026 | Commerce Media, Connected Commerce, Retailer Intelligence, Target, Walmart
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, the field teams in Publicis Commerce’s Retail Consultancy closely monitor the strategic activity taking place across all key retailers and...
by Mars United Commerce | Jul 20, 2026 | Agentic Commerce, Connected Commerce, Digital Commerce
Becoming part of the AI-enabled shopping conversation requires refreshed execution of commerce marketing fundamentals — plus a few new tricks. To download the report, fill out the form below: Many of the early discussions we’ve had about AI-enabled answer engines with...
by Mars United Commerce | Jul 13, 2026 | Connected Commerce, Retail Media, Walmart
Pay special attention to Walmart’s big alignment news from Cannes. Retail media’s future may be in clearer focus. By Doug Chavez, Mars United Commerce There are always a lot of announcements during Cannes. Many are vapor, taking advantage of the attention given to...
