by Mars United Commerce | Dec 13, 2022 | Company News
With the season of giving upon us, The Mars Agency is thrilled to be receiving a wealth of new talent! Joining our Customer Development ranks are: Kimberly Jordan as Senior Account Executive on the AB InBev business to work with Walmart and On-Premise accounts. Max...
by Mars United Commerce | Dec 8, 2022 | Connected Commerce
By Courtney Crossley, The Mars Agency For many shoppers, the act of buying has become a fluid activity across digital and in-store environments. We’ve returned to a “net normal” where many consumers have become hybrid shoppers, flexing back and forth between the two...
by Mars United Commerce | Dec 2, 2022 | Amazon, Ecommerce, Insights & Measurement, Walmart
A special report from Analytic Index and The Mars Agency. By all accounts and reporting parties, the critical Cyber 5 weekend turned out to be a big success for ecommerce retailers, with sales increasing 4% to $35.3 billion compared with 2021, according to Adobe...
by Mars United Commerce | Nov 30, 2022 | Clarity in Commerce
Campbell Soup Company’s VP-Digital Commerce & Omni-Shopper Marketing discusses “Aligning for Connected Commerce Success.” As the complexity of the path to purchase continues to increase through the emergence of new channels for product discovery and conversion,...
by Mars United Commerce | Nov 22, 2022 | Connected Commerce, Retail Media
To keep the industry updated between the quarterly editions of our Retail Media Report Card, The Mars Agency is monitoring the efforts at leading platforms to improve and expand their capabilities and services. We’re focusing on the initiatives these networks are...
