by Mars United Commerce | Oct 22, 2025 | Commerce Media, Retailer Intelligence, Walmart
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, the field teams in Publicis Commerce’s Retail Consultancy closely monitor the strategic activity taking place across all key retailers and...
by Mars United Commerce | Oct 17, 2025 | Amazon, Insights, Retail Media
Insights and analysis about the holiday shopping season’s unofficial kickoff, which now encompasses special events at Walmart and other key retailers. Colloquially known as October Prime Day, Amazon’s annual Prime Big Deal Days event is only in its fourth year but has...
by Mars United Commerce | Oct 15, 2025 | Connected Commerce, Organizational Excellence
By Rob Rivenburgh, Publicis Commerce When you’ve attended as many commerce industry events as I have, discovering an entirely new concept doesn’t happen very often. You usually need to dig a little deeper into the discussions to consider how existing concepts are...
by Mars United Commerce | Oct 15, 2025 | Connected Commerce, Retail Media, Retailer Intelligence
By Amy Andrews, Mars United Commerce One of the most beneficial aspects of industry events like Groceryshop is the opportunity to hear the perspectives of experts and executives from all facets of the commerce industry. For the work we do at Mars United, it’s always...
by Mars United Commerce | Oct 15, 2025 | Retail Media, Retail Solutions, RetailerCX
By Michele Roney, Mars United Commerce Retail media ad spending in the U.S. continues to grow at a strong pace, but the rising tide isn’t lifting all network boats: according to eMarketer, 76.2% of all spending currently goes to Amazon and 8% to Walmart. That leaves...
