by Mars United Commerce | Aug 4, 2023 | Connected Commerce, Retail Media
An effective consumer engagement strategy requires balance and moderation — yes, even with retail media. Big news: It turns out that there are still advertising opportunities besides retail media. They might not be as effective. They might need retail media’s...
by Mars United Commerce | Aug 2, 2023 | Company News, Organizational Excellence
The Mars Agency is pleased to announce the appointment of Vashti Chatman as Chief People & Culture Officer, a new position tasked with leading our efforts to build an exceptional workplace experience that facilitates personal and professional growth for all...
by Mars United Commerce | Jul 26, 2023 | Company News, Ecommerce
In today’s fast-paced digital world, ecommerce should be the easiest organizational capability to share and scale — except internal specialities and practices continue to be a barrier to shared learning, innovation, and growth. With shoppers continuing to embrace...
by Mars United Commerce | Jul 26, 2023 | Retail Intelligence
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, The Mars Agency’s Customer Development teams closely monitor the strategic activity taking place across all key retailers and channels....
by Mars United Commerce | Jul 25, 2023 | Amazon, Ecommerce
Our intrepid Ecommerce team fearlessly assesses their predictions for Amazon’s record-breaking event (high fives are deserved all around). By Jordan Sagisi, Senior Director, Amazon Commerce It’s official: Amazon Prime Day 2023 was a big deal. Amazon even announced...