by Mars United Commerce | Aug 22, 2023 | Connected Commerce, Retail Media
Implications for brand, retailers, agencies and third-party partners as the marketplace matures By Nicole Rainey, Mars, Inc. Ethan Goodman, EVP, Commerce Media, The Mars Agency Where We Are Today (Ethan) Morgan Stanley is now predicting that retail media ad spending...
by Mars United Commerce | Aug 20, 2023 | Uncategorized
The world of retail is evolving at a rapid pace, with every physical and digital interaction holding the potential for success with shoppers. To help bring clarity to such a dynamic landscape, we have unveiled the Australian edition of the Retailer Media Scorecard, a...
by Mars United Commerce | Aug 17, 2023 | Amazon, Ecommerce, Kroger, Retail Intelligence, Walmart
The following analysis is the final part of a “Digital Commerce Roadmap” series that Mars United Commerce publishes annually to provide a comprehensive overview of key digital marketing opportunities available across leading retailers. Read Part 1: Winning Organic...
by Mars United Commerce | Aug 17, 2023 | Company News, Organizational Excellence
The Mars Agency, an independent, global commerce marketing practice, today announced it was listed on Inc.’s annual Inc. 5000 list, one of the most prestigious rankings of the nation’s fastest-growing private companies. The recognition marks the first time the company...
by Mars United Commerce | Aug 8, 2023 | Amazon, Ecommerce
As the preeminent experts in connected commerce with a specialty practice dedicated to maximizing brand performance across the Amazon ecosystem, The Mars Agency is ideally suited to help brands optimize these opportunities. Each month, our Ecommerce team compiles a...
