by Mars United Commerce | Oct 15, 2025 | Connected Commerce, Retail Media, Retailer Intelligence
By Amy Andrews, Mars United Commerce One of the most beneficial aspects of industry events like Groceryshop is the opportunity to hear the perspectives of experts and executives from all facets of the commerce industry. For the work we do at Mars United, it’s always...
by Mars United Commerce | Oct 15, 2025 | Retail Media, Retail Solutions, RetailerCX
By Michele Roney, Mars United Commerce Retail media ad spending in the U.S. continues to grow at a strong pace, but the rising tide isn’t lifting all network boats: according to eMarketer, 76.2% of all spending currently goes to Amazon and 8% to Walmart. That leaves...
by Mars United Commerce | Oct 15, 2025 | Retail Consultancy, Retail Media, Retailer Intelligence
By Dan Westendorf, SVP-Retail Consultancy, Mars United Commerce A few topics stood out across almost every conversation and session I attended at Groceryshop: data, AI, and consumer exploration. For years, we’ve all been asking for more data. Now that we have it, many...
by Mars United Commerce | Oct 15, 2025 | Connected Commerce, Organizational Excellence, Retail Media
By Victoria Salerno, Mars United Commerce One of the most powerful themes at Groceryshop was the clear evolution of how retailers and brands are approaching collaboration. Instead of transactional relationships focused on short-term gains, there is a growing shift...
by Mars United Commerce | Oct 13, 2025 | Retail Media, Retail Solutions, Retailer Intelligence
To keep the industry updated between editions of our Retail Media Report Card, Mars United monitors the efforts at leading retailers and platforms around the globe to improve and expand their capabilities and services. We focus on the initiatives that are expected to...
