by Mars United Commerce | Mar 7, 2022 | Company News
The Mars Agency continues to ride a growth wave, adding great new talent across teams and elevating our veterans into challenging new roles. The agency welcomed 13 new Martians hailing from California all the way to Nova Scotia in February, when it also announced 19...
by Mars United Commerce | Mar 2, 2022 | Company News, Retailer Intelligence
To strengthen its industry-leading retail expertise, The Mars Agency has made a series of promotions that elevate several exceptional leaders and build new resources and capabilities. Leading the charge is Kandi Arrington, recently promoted to Group SVP for The Mars...
by Mars United Commerce | Mar 1, 2022 | Connected Commerce, Organizational Excellence
Dramatic changes in shopper behavior and retailer strategy have created new obstacles for effective sales and marketing that, to be blunt, the traditional brand organization is not built to overcome. This special report explains why brand organizations must adopt a...
by Mars United Commerce | Feb 28, 2022 | Ecommerce, Insights
The impact of Generation, Purpose & Store on shopping behavior. By Theresa Lyons & Katie Butler, The Mars Agency If you work in the marketing industry, you’ve no doubt seen this phrase more than once: Right message. Right time. Right place. But the average...
by Mars United Commerce | Feb 22, 2022 | Company News, Creative Excellence, Success Stories
A freestanding insert designed to help Campbell Soup Company introduce a new look for its classic soup can packaging while driving sales earned recognition this month as winner in the “Brand Refresh” category of the second-annual Best of Sellcheck Awards. Distributed...