by Mars United Commerce | Apr 15, 2025 | Connected Commerce, International, Retailer Intelligence
How brands and retailers are leveraging data and AI to drive conversion and loyalty By Sydney Saraka, Mars UnitedSM Commerce In today’s Canadian retail landscape, personalization isn’t just a buzzword — it’s a game-changer. Consumers in Canada now expect...
by Mars United Commerce | Apr 14, 2025 | Connected Commerce, Ecommerce, Retail Media
In the evolving commerce marketing ecosystem, everything old is new again — you just need to measure it now. “Experience” was the most-used buzzword at this year’s Shoptalk Spring event in Las Vegas, where a reported 10,000 attendees (half of them first-timers)...
by Mars United Commerce | Apr 2, 2025 | Insights
Over the course of Shoptalk Spring’s three days, we conducted a series of interviews with experts from Mars United Commerce and Saatchi & Saatchi X to get their perspectives on the key themes heard from the stage and show floor. Here’s what they told...
by Mars United Commerce | Apr 1, 2025 | Commerce Media, Connected Commerce, Ecommerce, Insights
Strategies for developing privacy-first marketing measurement and shopper targeting practices. By Prabhpreet Sidhu, Mars UnitedSM Commerce To download the report, fill out the form below. As digital advertising evolves in an era of heightened privacy regulation,...
by Mars United Commerce | Mar 11, 2025 | Amazon, Ecommerce, Kroger, Target, Walmart
To download the report, fill out the form below. Ecommerce sales in the U.S. grew 8.1% to $1.19 trillion last year and are projected to grow even faster in 2025, according to the Census Bureau, as consumers continue embracing digital shopping in all its many forms...
