by Mars United Commerce | Nov 26, 2024 | Customer Development, Kroger, Retailer Intelligence, Target, Walmart
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, Mars UnitedSM Commerce’s Customer Development team closely monitors the strategic activity taking place across all key retailers and...
by Mars United Commerce | Sep 30, 2024 | Retailer Intelligence
How to move from transactional to transformational by optimizing every level of customer interaction By Kandi Arrington & Meghan Heltne, Mars UnitedSM Commerce Despite all the changes that have taken place in the industry over the last decade, a brand’s...
by Mars United Commerce | Aug 26, 2024 | Amazon, Retailer Intelligence, Walmart
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, Mars United Commerce’s Customer Development team closely monitors the strategic activity taking place across all key retailers and...
by Rachel Marks | Jul 22, 2024 | Retail Intelligence, Retailer Intelligence
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, Mars United Commerce’s Customer Development team closely monitors the strategic activity taking place across all key retailers and...
by Mars United Commerce | Jul 1, 2024 | Creative Excellence, Customer Development, Innovation, Organizational Excellence, Retailer Intelligence
The following article is a case study for the SKITTLES® Summer-Ade campaign, winner of a 2024 Effie Award in the Seasonal/Event category. Challenge: SKITTLES® ranks highly among Gen Z’s most-loved brands in the fruity confections category but needed to fund an...
by Mars United Commerce | Jun 24, 2024 | Commerce Media, Retailer Intelligence
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, Mars United Commerce’s Customer Development team closely monitors the strategic activity taking place across all key retailers and...