by Mars United Commerce | Sep 30, 2025 | Amazon, Commerce Media, Retail Media
The race is on: Australia-New Zealand's retail media industry is racing to meet advertisers' high expectations. Mars United Commerce has released the new edition of its ANZ Retail Media Report Card, providing an essential performance benchmark for the dynamic retail...
by Mars United Commerce | Sep 15, 2025 | Connected Commerce, Retail Media
The 12th edition of the industry’s most informative cross-network assessment guide evaluates 89 capabilities at 25 leading platforms. To download the report, fill out the form below. In May, eMarketer again adjusted its forecast for U.S. retail media spending downward...
by Mars United Commerce | Aug 20, 2025 | Retail Media, Retail Solutions, Retailer Intelligence
To keep the industry updated between the periodic editions of our Retail Media Report Card, Mars United monitors the efforts at leading retailers and platforms around the globe to improve and expand their capabilities and services. We focus on the initiatives that are...
by Mars United Commerce | Aug 18, 2025 | Insights & Measurement, Retail Media
Over the last decade, retail media at many brand organizations has evolved from a unique new advertising channel to a cornerstone of commerce marketing strategy. But while activation — and the investments supporting it — have increased dramatically, standards and...
by Mars United Commerce | Aug 4, 2025 | Connected Commerce, Kroger, Retail Media
Mars United’s Commerce Media team provide a few thoughts on the unification of retail media, insights, and loyalty marketing services at the nation’s largest grocer. Kroger last week formally unveiled the unification of its Kroger Precision Marketing retail media...
by Mars United Commerce | Jul 31, 2025 | Connected Commerce, International, Retail Media
Why sales data should be the true north for tracking performance. By Cassandra Spudic, Mars United Commerce Canada’s retail media marketplace is exploding. With spending projections expected to climb from CA $1.2 billion in 2023 to CA $3.7 billion this year (according...
