by Mars United Commerce | Dec 15, 2025 | Amazon, Commerce Media, Kroger, Retail Media
To keep the industry updated between the periodic editions of our Retail Media Report Card, Mars United monitors the efforts at leading retailers and platforms around the globe to improve and expand their capabilities and services. We focus on the initiatives that are...
by Mars United Commerce | Dec 1, 2025 | Ecommerce, Retail Media
Has your business started decoding Rufus yet? Mars United Commerce and Profitero+ are partnering with our clients to undertake an exciting research project designed to identify the patterns behind the products being recommended by Amazon’s Rufus agentic AI search...
by Mars United Commerce | Nov 28, 2025 | Connected Commerce, Retail Media
While neither the largest nor flashiest event on the commerce conference circuit, the intimacy (and longevity) of Path to Purchase Institute’s P2PI Live give the event a unique vantage point for tracking the evolution of commerce marketing. Held Nov. 12-13 in...
by Mars United Commerce | Nov 19, 2025 | Amazon, Connected Commerce, Ecommerce, Retail Media
By Ethan Goodman, Publicis Commerce Amazon Ads’ annual unBoxed event always provides a thought-provoking glimpse into the industry’s future. Given Amazon’s status as the longstanding, undisputed leader in digital commerce, the new product announcements unveiled...
by Mars United Commerce | Oct 29, 2025 | Amazon, Retail Intelligence, Retail Media, Retail Solutions, Walmart
To keep the industry updated between the periodic editions of our Retail Media Report Card, Mars United monitors the efforts at leading retailers and platforms around the globe to improve and expand their capabilities and services. We focus on the initiatives that are...
by Mars United Commerce | Oct 28, 2025 | Amazon, Connected Commerce, Retail Media, Walmart
To download the report, fill out the form below. Retail media spending in Canada is forecast to rise nearly 20% to C$3.7 billion in 2025 and capture about 20% of all digital advertising dollars, according to eMarketer. That estimate has held steady throughout the...
