by Mars United Commerce | Apr 11, 2022 | Company News
Despite recent astronomical gas prices, The Mars Agency continued to rev its engine and drive new growth in March by adding a total of 26 employees across three countries. Joining our Customer Development teams: Bryan Corcoran as Manager, Customer Development-Target,...
by Mars United Commerce | Apr 7, 2022 | Connected Commerce, Retail Intelligence, Retailer Intelligence
Targeting a younger, male-skewing audience? Look no further than your friendly neighborhood convenience store. By Barb Seman, The Mars Agency The following article looks at the unique shopper demographics and need states found in the convenience channel. C-Store Quick...
by Mars United Commerce | Apr 6, 2022 | Connected Commerce, Ecommerce, Retail Intelligence, Retail Media
Judging from the 10,000-plus people who attended ShopTalk in Las Vegas last week, the retail industry was more than ready for a return to in-person events. “Being away from people for a couple years has taught us all a lot about ourselves and our businesses,” said...
by Mars United Commerce | Apr 5, 2022 | Company News, Ethan Goodman
Ethan Goodman, The Mars Agency’s SVP-Commerce Media, has been named to the Path to Purchase Institute’s inaugural “40 Under 40” class of young executives who’ve already made significant contributions to the industry. With more than 15 years of experience already...
by Mars United Commerce | Mar 30, 2022 | Ecommerce, Retail Media
Onsite search inventory can now be managed through the third-party Pacvue, Skai, and Flywheel Digital platforms. by Courtney Crossley, The Mars Agency Kroger Precision Marketing, the retail media arm of supermarket giant Kroger Co., this week unveiled a new API that...
