by Mars United Commerce | Jun 23, 2022 | Insights & Measurement, Retail Intelligence
As part of our commitment to being leaders in innovation and helping our clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, The Mars Agency closely monitors shopper trends and the ever-changing media landscape to identify the...
by Mars United Commerce | Jun 14, 2022 | Ecommerce, Retail Intelligence
Key Takeaways from the E2 Live: Excellence in Ecommerce conference in Bentonville In the retail landscape, Walmart has long required special treatment. The same holds true in ecommerce, where the retailer often takes a backseat to Amazon in the minds of analysts,...
by Mars United Commerce | Jun 13, 2022 | Ask Marilyn, Insights & Measurement, Marilyn, Retailer Intelligence
For many commerce marketing organizations, breaking the cycle of budget allocations across retailers is an extremely difficult exercise. But in the data-driven world of omnichannel retailing, it’s no longer practical to continue divvying up the spend based simply on...
by Mars United Commerce | Jun 6, 2022 | Company News
The Mars Agency got the travel bug in May and stretched its international legs with 24 new hires for multiple businesses and capabilities ranging from South Korea to Canada, the UK to all over the U.S. Joining our Customer Development teams: Brandon Gerrish as Manager...
by Mars United Commerce | Jun 3, 2022 | Connected Commerce, Retail Intelligence
By Meghan Heltne, The Mars Agency Did you know that … 1 out of every 3 large TVs in the U.S. is sold at Best Buy. And 1 of every 3 laptops. Also 1 in 4 iPads. It goes without saying, then, that Best Buy is a key player in the world of technology. They basically own...
