by Mars United Commerce | Aug 23, 2023 | Amazon, Ecommerce
Join us in NYC October 24-26 at this year’s Amazon unBoxed 2023 to learn how our shopper-centric approach is helping brand manufacturers grow on Amazon. Winning with Amazon doesn’t just mean understanding the algorithm to feed the flywheel. It takes a...
by Mars United Commerce | Aug 23, 2023 | Ecommerce, Retail Intelligence
We’re heading to Las Vegas to bet big on the future of grocery! Join us at Groceryshop September 19-21 to talk about attribution, benchmarks, and optimization. We’re planning a special VIP share group where brands will have a unique opportunity to learn from...
by Mars United Commerce | Aug 22, 2023 | Amazon, Insights & Measurement
By Jack Lindberg, The Mars Agency Data clean rooms are a powerful tool that lets advertisers and retailers safely and effectively leverage their respective data assets for mutual benefit. They provide a secure environment for collaboration while ensuring strict...
by Mars United Commerce | Aug 22, 2023 | Connected Commerce, Retail Media
Implications for brand, retailers, agencies and third-party partners as the marketplace matures By Nicole Rainey, Mars, Inc. Ethan Goodman, EVP, Commerce Media, The Mars Agency Where We Are Today (Ethan) Morgan Stanley is now predicting that retail media ad spending...
by Mars United Commerce | Aug 20, 2023 | Uncategorized
The world of retail is evolving at a rapid pace, with every physical and digital interaction holding the potential for success with shoppers. To help bring clarity to such a dynamic landscape, we have unveiled the Australian edition of the Retailer Media Scorecard, a...