by Mars United Commerce | Apr 24, 2024 | Uncategorized
Welcome back to our monthly eComm news! This month we are looking at some fun and inspiring work that has taken place over the last month, including April Fools Day, brand collaborations and a look back at Easter spending trends and what that means for planning 2025....
by Mars United Commerce | Apr 22, 2024 | Connected Commerce, Ecommerce
By Lindsey Simcik & Kristin Wall, Mars United Commerce By 2027, 70% of all sales will be digitally influenced, according to Forrester. But as the shopper’s path to purchase becomes increasingly intermingled with their digital lifestyles, we could argue that the...
by Mars United Commerce | Apr 16, 2024 | Retail Media, RetailerCX
By Michele Roney, Mars United Commerce Advertisers don’t magically appear when you roll out a platform. To break through in a crowded market, retailers must check the list on these six strategic fundamentals. Mars United Commerce is excited to unveil the rebranding of...
by Mars United Commerce | Apr 16, 2024 | Customer Development, Retailer Intelligence
Seven tips for building effective strategic partnerships with the nation’s second-largest beauty retailer. While the idea of consumers looking “for what’s new and what’s next” is true in most product categories, “in beauty, there really is an insatiable appetite for...
by Mars United Commerce | Apr 4, 2024 | Retail Media, Retailer Intelligence
Mars United Commerce is committed to being leaders in innovation. To help our clients stay ahead of the competition in a fast-paced, constantly evolving environment like retail media, we closely monitor network launches and other key events across the industry’s top...