by Mars United Commerce | Jul 26, 2023 | Company News, Ecommerce
In today’s fast-paced digital world, ecommerce should be the easiest organizational capability to share and scale — except internal specialities and practices continue to be a barrier to shared learning, innovation, and growth. With shoppers continuing to embrace...
by Mars United Commerce | Jul 26, 2023 | Retail Intelligence
As part of their ongoing mission to help clients stay ahead of the competition in a fast-paced, constantly evolving marketplace, The Mars Agency’s Customer Development teams closely monitor the strategic activity taking place across all key retailers and channels....
by Mars United Commerce | Jul 25, 2023 | Amazon, Ecommerce
Our intrepid Ecommerce team fearlessly assesses their predictions for Amazon’s record-breaking event (high fives are deserved all around). By Jordan Sagisi, Senior Director, Amazon Commerce It’s official: Amazon Prime Day 2023 was a big deal. Amazon even announced...
by Mars United Commerce | Jul 23, 2023 | Connected Commerce, Retail Media
The Mars Agency’s Ethan Goodman and Kandi Arrington tackle some of the most common questions that brands are asking about retail media strategy and activation. QUESTION: What is your viewpoint for employing an “always on” retail media strategy, especially for...
by Mars United Commerce | Jul 23, 2023 | Ecommerce
The following analysis is the third in a four-part “Digital Commerce Roadmap” series that The Mars Agency publishes annually to provide a comprehensive overview of key digital marketing opportunities available across leading retailers. Read Part 1: Winning Organic...
