Available on Oct. 21 at 2PM ET

Retail media networks are responding to the rise of agentic commerce by forging partnerships with third-party answer engines and introducing conversational search platforms of their own. They’re also addressing the need for brand-building, upper funnel media options by moving boldly into the development of original content development.

Did anyone have those two concepts in mind when they considered the future of retail media even two years ago? Doubtful. Back then, retail media networks were devoting their innovation pipelines to more standard activities like improved targeting, measurement, and offsite media placements that would help brand partners engage shoppers with greater relevance, precision, and performance insights — and they’re still doing all of that as well.

Having trouble keeping up? In our latest on-demand webinar, analysts from Mars United’s Commerce Media team break down these and other recent trends in the U.S. retail media marketplace as seen through the lens of our newly released third-quarter Retail Media Report Card.

The analysis includes interviews with executives from three leading networks, who offer their unique perspectives on the current state and future direction of retail media at their own companies and across the industry:

Diana Finster, Vice President, Partnerships at Walmart Connect

Harvey Ma, Vice President & General Manager of Sam’s Club Connect.

Elizabeth Perryman, Head of Marketing and Partner Experience for Albertsons Media Collective.

 This is a must-watch session for anyone in the retail media space.

To watch the webinar, fill out the form on the right.

Steve Finney

VP – Walmart & Sam’s Club