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Connected Commerce: Reimagining CTV and In-Store Retail Media

May 21, 2024 / 2:00 PM – 3:00 PM EST

CTV and Retail Media. Two areas you should be thinking about as a marketer right now. Seemingly disparate, so how do they fit together?

Join our Retail Media expert Katy Jordan and thought leaders from IAB, Walmart, PepsiCo, and GroceryTV to learn:

  • How brands and retailers can partner to deliver an omnichannel consumer experience and closed-loop measurement
  • Best ways to engage consumers along the path to purchase with these two mediums
  • Targeting and in-store opportunities

Register for free here.

Also, read about the opportunities and challenges for in-store retail media here.


Katy Jordan Headshot

Senior Commerce Media Director

Katy is the Senior Director of Commerce Media for Walmart & Sam’s Club at Mars United, where she assists brands in navigating the ever-changing world of retail media. Katy has a passion for media strategy and connected commerce, and has spent over 10 years delivering media strategies for brands at Walmart.