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Clarity in Commerce on the Road

The Mars Agency hit the meeting rooms, hotel suites and undersea exhibits of Groceryshop 2023 in Las Vegas to ask attendees what their call to action for the industry would be — and yes, a not-too-surprising consensus emerged.

Hear calls to action from:

Steve McGowan, RVP-Shopper Activation, Mondelez International

Molly Hjelm, Head of Ad Sales, Dollar General Media Network

Bobby Watts, SVP-Executive Lead, Ahold Delhaize Retail Media

Claire Wyatt, VP-Business Strategy & Marketing Science, Albertsons Media Collective

Chelsey Alexander, VP-Emerging & New Channels, Bayer

Rose Stone, Senior Manager, Digital Commerce & Emerging Channels, Campbell Soup Company

To watch other episodes of Clarity in Commerce, click here.

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