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Turning Every Brand Experience Into a Connected Commerce Opportunity

We’re a global United Commerce agency, specialising in digital commerce and shopper marketing. We are dedicated to driving growth through shoppers for brands and retailers.

Trusted by the World’s Most Respected Companies

Every Commerce Discipline. One Mars UnitedSM.

United Commerce Ecosystem

Strategy & Analytics

strategy

  • Research & Insights
  • Strategy Development

ANALYTICS

  • Opportunity Sizing
  • Data Analysis

Client Leadership

  • Business Strategy & Leadership
  • Annual Strategy & Planning

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Digital Commerce

COMMERCE MEDIA

  • Media Strategy & Content
  • Media Buying & Optimising
  • Media Measurement
  • Contextual Commerce

ECOMMERCE

  • Sales & Operations Management
  • Digital Shelf
  • Full Service Amazon Team

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Retail Consultancy

customer development

  • Omnichannel Planning
  • Joint Business Planning
  • Retailer Intelligence

retailer cx

  • Retailer Media Network Development & Optimisation
  • Shopper Experience
  • Shopper Program Development & Management

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Content & Experiences

Creative

  • Concept Development
  • Experience Design
  • Brand Activation

Production

  • Content Development Asset Execution

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A Connected Commerce Agency That Delivers Total Business Impact

Growth is more than our purpose. IT’S OUR PROMISE.

Better Business Decisions

Total Business Impact means combining our commerce design agency insights with intelligence across agencies, vendor partners, internal client departments, data providers, and customers. Better decisions come from having all the information and insights you need at your fingertips.

Connected Commerce Experiences

Total Business Impact means simplifying experiences for shoppers and client organisations. It’s the right people, messages, and technologies coming together to create efficient and meaningful interactions that maximise commerce media engagement and boost conversion.

Stronger Brand Results

Total Business Impact means connecting the results you can “see” with the results you can “feel”. Over the years our brand marketing agency has discovered that the most impactful work doesn’t just improve ROI and ROAS—it improves relationships with society, shoppers, merchants, and retailers.

Excellence in

Activations Execution

Our activation services and solutions help brands elevate their commerce marketing mix and shopper experience to maximise household penetration and conversion to purchase. From Consumer Promotions and Food Service Marketing to Content Production, Digital Development, Out-of-Store Sampling, In-store Sampling and Experiential, discover more about our comprehensive activation services.

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Our People

Accolades

Latest Thought Leadership from our Retail Marketing Agency

Introducing Marilyn®—the world’s preeminent commerce marketing technology platform.

At the heart of our operation is Marilyn, state-of-the-art technology engineered to drive your business toward undeniable success with unprecedented data precision and actionable insights.

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Introducing Marilyn-the world’s preeminent commerce marketing technology platform.

At the heart of our operation is Marilyn®, state-of-the-art technology engineered to drive your business towards undeniable success with unprecedented data precision and actionable insights.

Learn More

A digital commerce agency with success spanning continents and industries

Delve into our latest case studies to see how our trusted brand partners have reaped the benefits of our innovative approach to shopper marketing.

MATTRESS WAREHOUSE: MEASUREMENT

MATTRESS WAREHOUSE: MEASUREMENT

The Mars Agency thoroughly reviewed the retailer’s business and marketing, leveraging a team of Retail Solutions strategists, Marketing and Media leads, and Marilyn analysis tools. Our collaborative effort produced a Marketing Assessment Report, detailing key insights and actionable solutions, refined with input from the retailer

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