Your Comprehensive
Strategic Analytics Partner
From long-term business strategy to campaign-level creative strategy to in-depth commerce data analytics, our suite of services is designed to ensure that we don’t just fulfill briefs; we anticipate needs, set trends, and achieve goals. Our commitment to growth includes redefining changes as we respond to them.
Our progressive, strategic approach helps our clients stay one step ahead. We collaborate closely with them to navigate their business landscapes, decode shopper behaviour, and anticipate future needs.
Our deep understanding of people, culture, and client objectives enables us to deliver strategies that really connect with consumers. We leverage the power of Marilyn® to transform the ordinary into strategic foresight for commerce analytics excellence.
Specialising in the art of shopper, our knowledge and strategies are crafted to unify your omnichannel campaigns and drive enduring market success.
From sparking innovation to streamlining annual planning, our workshops are designed to enable breakthrough thinking and strategic preparedness.
Focused on a retailer-first methodology, we offer expert guidance in opportunity sizing, retailer sell-ins, joint business planning, product launch activation, strategic activation, and tailored campaign strategies.
Turning data into a strategic asset, we provide insightful analysis and actionable recommendations that empower businesses to lead and innovate. The power of Marilyn enables us to fuel robust reporting and analysis.
Why Mars United Commerce
Strategy & Analytics?
Strategic business relationships
Data and analytics to drive business growth
Shopper journey-driven insights and ideas
Long-standing relationships and groundbreaking tech ensure our continued success.
Trusted Partners
Our client tenure is above industry standards because we think further than the day-to-day to stay ahead of your business challenges.
Scalable Solutions
100% of our clients engage with our Strategy & Analytics offerings, proof of our universal applicability and efficacy in shopper marketing.
Analytical Prowess
Marilyn is our strategic cornerstone, providing easy access to unlimited amounts of data that empower decisions and predictive planning across the spectrum.
Golden Circle Sip & Support
After years of years promos maintaining market share but not brand salience, leverage the warmer months to drive brand of Golden Circle.
MATTRESS WAREHOUSE: MEASUREMENT
The Mars Agency thoroughly reviewed the retailer’s business and marketing, leveraging a team of Retail Solutions strategists, Marketing and Media leads, and Marilyn analysis tools. Our collaborative effort produced a Marketing Assessment Report, detailing key insights and actionable solutions, refined with input from the retailer
Our premier commerce marketing technology platform is at the heart of everything we do. Marilyn is designed to ingest, connect, analyze and transform vast amounts of data into definitive strategic pathways and deliver insights that catalyze growth and inspire decisions.
