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Turning Every Brand Experience Into a Commerce Opportunity

We’re a global United Commerce company, dedicated to driving growth through shoppers for brands and retailers.

Trusted by the World’s Most Respected Companies

Every Commerce Discipline. One Mars UnitedSM.
United Commerce Ecosystem
Strategy & Analytics

strategy

  • Research & Insights
  • Strategy Development

ANALYTICS

  • Opportunity Sizing
  • Data Analysis

Client Leadership

  • Business Strategy & Leadership
  • Annual Strategy & Planning

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Digital Commerce

COMMERCE MEDIA

  • Media Strategy & Content
  • Media Buying & Optimising
  • Media Measurement
  • Contextual Commerce

ECOMMERCE

  • Sales & Operations Management
  • Digital Shelf
  • Full Service Amazon Team

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Retail Consultancy

customer development

  • Omnichannel Planning
  • Joint Business Planning
  • Retailer Intelligence

retailer cx

  • Retailer Media Network Development & Optimisation
  • Shopper Experience
  • Shopper Program Development & Management

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Content & Experiences

Creative

  • Concept Development
  • Experience Design
  • Brand Activation

Production

  • Content Development Asset Execution

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Total Business Impact

Growth is more than our purpose. IT’S OUR PROMISE.

Better Decisions

Total Business Impact means combining insights with intelligence across agencies, vendor partners, internal client departments, data providers, and customers. Better decisions come from having all the information and insights you need at your fingertips.

Connected Experiences

Total Business Impact means simplifying experiences for shoppers and client organisations. It’s the right people, messages, and technologies coming together to create efficient and meaningful interactions that maximise engagement and boost conversion.

Stronger Results

Total Business Impact means connecting the results you can “see” with the results you can “feel”. Over the years we’ve discovered that the most impactful work doesn’t just improve ROI and ROAS—it improves relationships with society, shoppers, merchants, and retailers.

Our People

Accolades

Latest Thought Leadership

Introducing Marilyn®—the world’s preeminent commerce marketing technology platform.

At the heart of our operation is Marilyn, state-of-the-art technology engineered to drive your business toward undeniable success with unprecedented data precision and actionable insights.

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Introducing Marilyn-the world’s preeminent commerce marketing technology platform.

At the heart of our operation is Marilyn®, state-of-the-art technology engineered to drive your business towards undeniable success with unprecedented data precision and actionable insights.

Learn More

Our success spans continents and industries

Delve into our latest case studies to see how our trusted brand partners have reaped the benefits of our innovative approach.

MATTRESS WAREHOUSE: MEASUREMENT

MATTRESS WAREHOUSE: MEASUREMENT

The Mars Agency thoroughly reviewed the retailer’s business and marketing, leveraging a team of Retail Solutions strategists, Marketing and Media leads, and Marilyn analysis tools. Our collaborative effort produced a Marketing Assessment Report, detailing key insights and actionable solutions, refined with input from the retailer

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A rebrand also means a new website and an updated insight on all of our united services across the omnichannel commerce journey! Learn more about the Mars UnitedSM ethos and offering today at www.marsunited.com/au/ (link in bio).

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A rebrand also means a new website and an updated insight on all of our united services across the omnichannel commerce journey! Learn more about the Mars UnitedSM ethos and offering today at www.marsunited.com/au/ (link in bio).

Same team, new name! 🚀 We’ve transformed into Mars United Commerce, but our commitment remains rock solid. We are still the passionate crew you know, now with a united ethos to better serve you across global markets and the entire omnichannel commerce journey 🌍🛍️

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Same team, new name! 🚀 We’ve transformed into Mars United Commerce, but our commitment remains rock solid. We are still the passionate crew you know, now with a united ethos to better serve you across global markets and the entire omnichannel commerce journey 🌍🛍️

Big news launching today 🚀 We`re saying a fond farewell to XPO: The Mars Agency name and stepping into our new groove as Mars United℠ Commerce

What`s in a name? For us, it`s a whole new era of possibilities! From our early days pioneering in shopper marketing to leading the charge in retail media and ecommerce, our journey has been about bold moves and big dreams.

We`re pumped to carry forward the spirit of innovation and our knack for reinvention under this exciting new banner. Mars United Commerce isn`t just a name—it`s our promise to bring you the very best of commerce marketing, all under one roof.

Ready to see what`s next? Stay tuned and let’s make some magic together in this vast and vibrant commerce universe! 🌌✨

#MarsUnitedCommerce #NewBeginnings #Innovation #CommerceMarketing

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Big news launching today 🚀 We're saying a fond farewell to XPO: The Mars Agency name and stepping into our new groove as Mars United℠ Commerce What's in a name? For us, it's a whole new era of possibilities! From our early days pioneering in shopper marketing to leading the charge in retail media and ecommerce, our journey has been about bold moves and big dreams. We're pumped to carry forward the spirit of innovation and our knack for reinvention under this exciting new banner. Mars United Commerce isn't just a name—it's our promise to bring you the very best of commerce marketing, all under one roof. Ready to see what's next? Stay tuned and let’s make some magic together in this vast and vibrant commerce universe! 🌌✨ #MarsUnitedCommerce #NewBeginnings #Innovation #CommerceMarketing

Over the last few months, @xpo_tma have been supporting the DON KRC Foodservice team in launching their ground-breaking new COOKT product. Our team developed the naming and branding for the new range along with a range of launch collateral.

This led to a mouth-watering photoshoot to showcase the versatility of the amazing range of products with café and restaurant-inspired recipes for every single product. The tantalising results speak for themselves 😋

Here we are adding those final touches before we capture the mouth-watering Pulled Pork.

#DONKRC #COOKT #FoodPhotography #BehindTheScenesVideo

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Over the last few months, @xpo_tma have been supporting the DON KRC Foodservice team in launching their ground-breaking new COOKT product. Our team developed the naming and branding for the new range along with a range of launch collateral. This led to a mouth-watering photoshoot to showcase the versatility of the amazing range of products with café and restaurant-inspired recipes for every single product. The tantalising results speak for themselves 😋 Here we are adding those final touches before we capture the mouth-watering Pulled Pork. #DONKRC #COOKT #FoodPhotography #BehindTheScenesVideo

A sneak peek behind the scenes of our collaboration with DON KRC Foodservice for the COOKT launch!

An example of the precision that went into every shot as we prepared to unveil this exciting new range.

#DONKRCFoodservice #COOKT #FoodPhotography #BehindTheScenes

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A sneak peek behind the scenes of our collaboration with DON KRC Foodservice for the COOKT launch! An example of the precision that went into every shot as we prepared to unveil this exciting new range. #DONKRCFoodservice #COOKT #FoodPhotography #BehindTheScenes

Melted cheese perfection! Check out this behind-the-scenes secret! Giving that pulled pork hoagie that sizzling appeal with a blowtorch. Watch the video for the mouth-watering reveal.

If you’re in the foodservice industry and looking for quality meats made easy, then this is the product for you! Stay tuned as this is only the beginning!

#DONKRC #COOKT #FoodPhotography #BehindTheScenes

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Melted cheese perfection! Check out this behind-the-scenes secret! Giving that pulled pork hoagie that sizzling appeal with a blowtorch. Watch the video for the mouth-watering reveal. If you’re in the foodservice industry and looking for quality meats made easy, then this is the product for you! Stay tuned as this is only the beginning! #DONKRC #COOKT #FoodPhotography #BehindTheScenes

We have had the absolute joy of travelling around major metro hubs with @sunnyqueenfarms as part of their Sunny Roadshow ☀️ Shoppers have had the chance to sample their delicious Protein Bites and Mini Fritters – YUM!

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We have had the absolute joy of travelling around major metro hubs with @sunnyqueenfarms as part of their Sunny Roadshow ☀️ Shoppers have had the chance to sample their delicious Protein Bites and Mini Fritters – YUM!

The fun didn’t stop with delicious treats, everyone could also take part in the pivoting maze to win some awesome @sunnyqueenfarms summer merch! And then kick back in the sun on some super comfy bean bags.

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The fun didn’t stop with delicious treats, everyone could also take part in the pivoting maze to win some awesome @sunnyqueenfarms summer merch! And then kick back in the sun on some super comfy bean bags.

We have two more stops left on the tour this weekend! So, if you’re in Sydney this weekend, get some extra sunshine in your life and catch @sunnyqueenfarms at:
☀️ Cronulla Peryman Square on Saturday morning
☀️ Manly Wharf on Sunday morning

See you there!

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We have two more stops left on the tour this weekend! So, if you’re in Sydney this weekend, get some extra sunshine in your life and catch @sunnyqueenfarms at: ☀️ Cronulla Peryman Square on Saturday morning ☀️ Manly Wharf on Sunday morning See you there!

We were so thrilled to work with Melbourne Metro Trains to bring to life a fully immersive train cabin experience at the @melbourneroyalshow

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We were so thrilled to work with Melbourne Metro Trains to bring to life a fully immersive train cabin experience at the @melbourneroyalshow

@melbourneroyalshow goers were able to sit in a life-size Melbourne Metro Trains cabin with an interactive video on the daily driver experience. Outside the cabin there was the opportunity to engage with a mini-cinema, colouring in, giant puzzles and audio experiences to learn more about rail safety.

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@melbourneroyalshow goers were able to sit in a life-size Melbourne Metro Trains cabin with an interactive video on the daily driver experience. Outside the cabin there was the opportunity to engage with a mini-cinema, colouring in, giant puzzles and audio experiences to learn more about rail safety.

The Metro Trains interactive experience was a big hit with all ages, such a hit that it took out the best activation at the @melbourneroyalshow Congratulations!

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The Metro Trains interactive experience was a big hit with all ages, such a hit that it took out the best activation at the @melbourneroyalshow Congratulations!