test

Activations Case Study - Mass Targeted Sampling Archives - Mars United - New Zealand

It looks like you're coming from somewhere else

Some regions might not offer specific services for your location.

Mother Earth

Mother Earth

by | Sep 16, 2024 | Activations Case Study - Mass Targeted Sampling

Mother Earth were launching their new range of Wellbeing Bars – the perfect snack for health conscious New Zealanders. To get people tasting, Mars United ran a sampling campaign to reach target consumers. Over 21,000 samples were delivered to 140 gyms, hair salons and...
Nescafé RTD

Nescafé RTD

by | Sep 15, 2024 | Activations Case Study - Mass Targeted Sampling

Challenge Reach 50,000 people with CHILLED samples of the new Nescafe RTDs during the Auckland Covid lockdown within a very tight lead time and delivery window. Solution We tapped into our Mars United databases and signed up 160 university and school staff rooms,...
Bref Blue Active

Bref Blue Active

by | Sep 15, 2024 | Activations Case Study - Mass Targeted Sampling

How do you quickly get 31,000 samples of an in-toilet cleaner in the hands of house-hold shoppers for less than $1 per unit? Mars United worked with Briscoes to run a gift-with-purchase campaign delivering customers purchasing any bathroom item a free sample of Bref....
Maggi Meals

Maggi Meals

by | Sep 15, 2024 | Activations Case Study - Mass Targeted Sampling

Maggi had just launched a new range of delicious recipe bases. Getting people totaste was a key strategy to build demand. To accommodate restrictions, wedesigned and ran a contactless sampling campaign, reaching out to schoolstaff rooms and facilitated playgroups....