- 1P Data and Identity Solutions
- Audience Segmentation Strategy and Analysis
- Omni-Shopper Experience Strategy and Journey Mapping
- Martech Stack Strategy
- In-store and Online Shopper Experience
- Retailer Asset Monetisation, Planning and Activation
- Retailer Corporate Tentpole Concepts and Sales Packaging
- Marketing Effectiveness Measurement
Why Mars United Commerce
We build performance-based solutions that connect your customer and vendor community in a meaningful way.
We optimise performance across data, technology, ad products, media sales, and measurement.
We connect the dots across all your data sources to provide performance metrics for all media and marketing initiatives.
Shopper Intelligence
A comprehensive view of your 1P data, which will drive growth and establish a strong basis for your retail media network.
Shopper Experience
A fully connected, omni-channel shopper experience that drives sales and traffic for you and potential advertisers.
Shopper Performance
Performance metrics for your RMN overall and by advertiser against industry-standard KPIs.
See how we’ve given top international brands the opportunity to grow.
REGIONAL MATTRESS RETAILER: MEASUREMENT
The Mars Agency thoroughly reviewed the retailer’s business and marketing, leveraging a team of Retail Solutions strategists, Marketing and Media leads, and Marilyn analysis tools. Our collaborative effort produced a Marketing Assessment Report, detailing key insights and actionable solutions, refined with input from the retailer
TOP-TIER CONVENIENCE RETAILER: RETAIL MEDIA NETWORK BUILD
After extensive diagnostics reviews and a capability gap analysis, The Mars Agency provided a recommendation and roadmap to commercialize their entire marketing ecosystem in addition to building the entire retail media network offering
