Explore Our Innovation & Impact
Our case studies are testimonies to the collaborative spirit and innovative prowess we bring to every partnership. Each narrative is a deep dive into the strategies that made history, the creativity that inspired markets, and the results that set new standards.
FEATURED CASE STUDIES
Cadbury Light Up Joy Deliveries
Develop a big idea to celebrate Christmas & facilitate joyful moments of connection to make Cadbury synonymous with Christmas.
Darrell Lea / Melbourne Fashion Week
Launch Darrell Lea’s new Choc Sticks in a memorable and unexpected way to reach new consumers and leverage earned media to extend the media budget.
Golden Circle Sip & Support
After years of years promos maintaining market share but not brand salience, leverage the warmer months to drive brand of Golden Circle.
Samsung Livestream for Walmart
See how we drove a 26% sales increase with a single livestream
Milk: The Original Sports Drink
See how we used original technology to drive the original sports drink
Walmart Extend A Paw
See how we drove shoppers back into the pet category at Walmart
Sip Dip Smile
Sip Dip Smile
See how we took a classic meal pairing and revitalized it for modern times
REGIONAL MATTRESS RETAILER: MEASUREMENT
The Mars Agency thoroughly reviewed the retailer’s business and marketing, leveraging a team of Retail Solutions strategists, Marketing and Media leads, and Marilyn analysis tools. Our collaborative effort produced a Marketing Assessment Report, detailing key insights and actionable solutions, refined with input from the retailer
TOP-TIER CONVENIENCE RETAILER: RETAIL MEDIA NETWORK BUILD
After extensive diagnostics reviews and a capability gap analysis, The Mars Agency provided a recommendation and roadmap to commercialize their entire marketing ecosystem in addition to building the entire retail media network offering
Cadbury Light Up Joy Deliveries
Develop a big idea to celebrate Christmas & facilitate joyful moments of connection to make Cadbury synonymous with Christmas.
Darrell Lea / Melbourne Fashion Week
Launch Darrell Lea’s new Choc Sticks in a memorable and unexpected way to reach new consumers and leverage earned media to extend the media budget.
Golden Circle Sip & Support
After years of years promos maintaining market share but not brand salience, leverage the warmer months to drive brand of Golden Circle.
Samsung Livestream for Walmart
See how we drove a 26% sales increase with a single livestream
Milk: The Original Sports Drink
See how we used original technology to drive the original sports drink
Sip Dip Smile
Sip Dip Smile
See how we took a classic meal pairing and revitalized it for modern times
REGIONAL MATTRESS RETAILER: MEASUREMENT
The Mars Agency thoroughly reviewed the retailer’s business and marketing, leveraging a team of Retail Solutions strategists, Marketing and Media leads, and Marilyn analysis tools. Our collaborative effort produced a Marketing Assessment Report, detailing key insights and actionable solutions, refined with input from the retailer
TOP-TIER CONVENIENCE RETAILER: RETAIL MEDIA NETWORK BUILD
After extensive diagnostics reviews and a capability gap analysis, The Mars Agency provided a recommendation and roadmap to commercialize their entire marketing ecosystem in addition to building the entire retail media network offering
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