The ice-cream market is highly competitive. To increase sales of the Kapiti Minis Ice-cream range, Mars United ran tasting sessions in leading supermarkets and petrol stations. Once customers tried the new flavours it was almost impossible for them not to buy!
Jacob’s Creek – In Store Wine Sampling
Jacob’s Creek – In Store Wine Sampling
Explore how in-store sampling with expert-led taste testing for Jacob’s Creek Double Barrel wines engaged shoppers and enhanced brand education across Liquorland, BWS, 1st Choice, and Indies.