{"id":60,"date":"2024-05-03T00:56:56","date_gmt":"2024-05-03T04:56:56","guid":{"rendered":"https:\/\/www.marsunited.com\/nz\/retail-media-ecommerce\/"},"modified":"2024-07-12T00:11:40","modified_gmt":"2024-07-12T00:11:40","slug":"retail-media-ecommerce","status":"publish","type":"page","link":"https:\/\/www.marsunited.com\/nz\/retail-media-ecommerce\/","title":{"rendered":"Retail Media & eCommerce"},"content":{"rendered":"

[et_pb_section fb_built=”1″ disabled_on=”off|off|off” _builder_version=”4.25.0″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” background_video_webm=”https:\/\/www.marsunited.com\/wp-content\/uploads\/2024\/05\/DigitalCommerce_MU_Header_Video.1.1.webm” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”40px|0px|40px|0px|true|false” locked=”off” collapsed=”off” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ module_class=”reverse-mobile” _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_margin_tablet=”120px||126px||false|false” custom_margin_phone=”0px||0px||true|false” custom_margin_last_edited=”on|phone” custom_padding=”80px||120px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.marsunited.com\/au\/wp-content\/uploads\/sites\/2\/2024\/05\/retail-media-ecommerce.png” alt=”Retail Media & eCommerce” title_text=”retail-media-ecommerce” _builder_version=”4.25.0″ _module_preset=”default” width=”473px” width_tablet=”70%” width_phone=”75%” width_last_edited=”on|phone” max_width=”473px” module_alignment=”left” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_image src=”https:\/\/www.marsunited.com\/au\/wp-content\/uploads\/sites\/2\/2024\/05\/Powered-By-Marilyn-Black.svg” title_text=”Powered-By-Marilyn-Black” align=”right” disabled_on=”off|off|off” _builder_version=”4.25.0″ _module_preset=”default” width=”213px” width_tablet=”35%” width_phone=”30%” width_last_edited=”on|phone” max_width=”213px” custom_margin=”0px||0px||false|false” custom_margin_tablet=”” custom_margin_phone=”||||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_divider show_divider=”off” disabled_on=”off|on|on” _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”17px||17px||true|false” global_colors_info=”{}”][\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.25.0″ _module_preset=”69fec3c6-72ae-41db-8198-3ab12a861238″ custom_margin=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row module_id=”title-mask” _builder_version=”4.25.0″ _module_preset=”e3b30654-526b-4ee0-88bc-5d99fd3215ec” custom_margin=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”40px||104px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Combining World-Class Retail Media and Ecommerce Expertise to Drive Total Business Impact” _builder_version=”4.25.0″ _module_preset=”77c16b8c-149e-4da4-a2f1-d78bc2781882″ title_text_align=”center” max_width=”936px” custom_margin=”|auto||auto|false|false” custom_padding=”||||false|false” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22title_text_color%22%93}”][\/et_pb_heading][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||64px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Optimising every omnichannel touchpoint to create highly integrated and effective shopper experiences.” _builder_version=”4.25.0″ _module_preset=”d4f13fe2-d8fc-48af-a994-de4fdccf4ce9″ max_width=”744px” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22title_text_color%22%93}”][\/et_pb_heading][et_pb_text _builder_version=”4.25.0″ _module_preset=”7b58673f-00f5-48f9-b327-16945fba409a” width=”744px” custom_padding=”32px||||false|false” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22text_text_color%22%93}”]<\/p>\n

We believe in the power of a connected approach. From sales ops to digital shelf to paid search, we connect and manage your entire digital ecommerce ecosystem\u2014adding a level of insight and shopper intelligence that results in a captivating and action-inspiring experience.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.25.0″ _module_preset=”default” background_color=”rgba(35,31,32,0.7)” background_image=”https:\/\/www.marsunited.com\/au\/wp-content\/uploads\/sites\/2\/2024\/05\/bottom-left-decoration.svg” background_size=”custom” background_position=”bottom_left” custom_margin=”0px||0px||false|false” custom_padding=”64px||64px||false|false” global_colors_info=”{}”][et_pb_row module_class=”flex-col” _builder_version=”4.25.0″ _module_preset=”default” min_height=”132.1px” custom_margin=”0px||0px||false|false” custom_padding=”0px||32px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Our suite of end-to-end solutions” _builder_version=”4.25.0″ _module_preset=”77c16b8c-149e-4da4-a2f1-d78bc2781882″ title_text_align=”left” title_text_color=”gcid-primary-color” background_color=”RGBA(255,255,255,0)” max_width=”744px” custom_margin=”||0px||false|false” custom_padding=”|16px|||false|false” global_colors_info=”{%22gcid-primary-color%22:%91%22title_text_color%22%93}”][\/et_pb_heading][et_pb_heading title=”make all the difference” _builder_version=”4.25.0″ _module_preset=”77c16b8c-149e-4da4-a2f1-d78bc2781882″ title_text_align=”left” background_color=”gcid-9128fd3e-d36b-4628-9fb1-9e3f84a70983″ custom_margin=”||0px||false|false” custom_padding=”0px|16px|0px|0px|false|false” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22title_text_color%22,%22title_text_color%22,%22title_text_color%22,%22title_text_color%22%93,%22gcid-9128fd3e-d36b-4628-9fb1-9e3f84a70983%22:%91%22background_color%22%93}”][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”24px||24px||false|false” custom_padding=”16px||16px||false|false” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Retail Media & Trade Spend Management” _builder_version=”4.25.0″ _module_preset=”d4f13fe2-d8fc-48af-a994-de4fdccf4ce9″ title_text_color=”#FFFFFF” custom_margin=”||24px||false|false” global_colors_info=”{}”][\/et_pb_heading][et_pb_text _builder_version=”4.25.0″ _module_preset=”7b58673f-00f5-48f9-b327-16945fba409a” text_text_color=”gcid-primary-color” global_colors_info=”{%22gcid-primary-color%22:%91%22text_text_color%22%93}”]<\/p>\n

Our retail media capabilities extend across retail media planning, buying, and measurement on leading retail media networks and third-party media providers. In conjunction with your sales and marketing teams, we connect trade and brand to shoppers and drive relevance across the commerce ecosystem while maximising buyer support.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Grocery Search Specialists” _builder_version=”4.25.0″ _module_preset=”d4f13fe2-d8fc-48af-a994-de4fdccf4ce9″ title_text_color=”#FFFFFF” custom_margin=”||24px||false|false” locked=”off” global_colors_info=”{}”][\/et_pb_heading][et_pb_text _builder_version=”4.25.0″ _module_preset=”7b58673f-00f5-48f9-b327-16945fba409a” text_text_color=”#ffffff” locked=”off” global_colors_info=”{%22gcid-primary-color%22:%91%22text_text_color%22%93}”]<\/p>\n

Search is the most common form of online grocery shopping and provides an opportunity to influence purchase consideration before shoppers reach the physical store. Our team has the expertise to determine the correct split of targeted spend between these different shopping behaviours and environments, to drive product awareness and generate online sales.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Marilyn\u00ae Sales & Media Dashboard” _builder_version=”4.25.0″ _module_preset=”d4f13fe2-d8fc-48af-a994-de4fdccf4ce9″ title_text_color=”#FFFFFF” custom_margin=”||24px||false|false” locked=”off” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22title_text_color%22%93}”][\/et_pb_heading][et_pb_text _builder_version=”4.25.0″ _module_preset=”7b58673f-00f5-48f9-b327-16945fba409a” text_text_color=”#ffffff” locked=”off” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22text_text_color%22%93,%22gcid-primary-color%22:%91%22text_text_color%22%93}”]<\/p>\n

Marilyn Sales & Media Dashboard allows us to analyse and compare commerce media performance and campaign results across retailers and partners in one place. This helps us\u00a0 better understand how to maximise budgets and allocate funding across tactics and retailers.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”24px||24px||false|false” custom_padding=”16px||16px||false|false” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”End-to-End Ecommerce Management” _builder_version=”4.25.0″ _module_preset=”d4f13fe2-d8fc-48af-a994-de4fdccf4ce9″ title_text_color=”#FFFFFF” custom_margin=”||24px||false|false” global_colors_info=”{}”][\/et_pb_heading][et_pb_text _builder_version=”4.25.0″ _module_preset=”7b58673f-00f5-48f9-b327-16945fba409a” text_text_color=”gcid-primary-color” global_colors_info=”{%22gcid-primary-color%22:%91%22text_text_color%22%93}”]<\/p>\n

We are your single-source for owning the digital shelf\u2014from establishing best-practice ecommerce fundamentals for a new product launch to growing overall market share and visibility of your products wherever your consumers shop online.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Marketplace Experts” _builder_version=”4.25.0″ _module_preset=”d4f13fe2-d8fc-48af-a994-de4fdccf4ce9″ title_text_color=”#FFFFFF” custom_margin=”||24px||false|false” locked=”off” global_colors_info=”{}”][\/et_pb_heading][et_pb_text _builder_version=”4.25.0″ _module_preset=”7b58673f-00f5-48f9-b327-16945fba409a” text_text_color=”#ffffff” locked=”off” global_colors_info=”{%22gcid-primary-color%22:%91%22text_text_color%22%93}”]<\/p>\n

Our team of Amazon specialists will enable your brand to win the buy-box and capitalise on a platform that is securing more share of Australian ecommerce with each passing year.<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Ecommerce SEO” _builder_version=”4.25.0″ _module_preset=”d4f13fe2-d8fc-48af-a994-de4fdccf4ce9″ title_text_color=”#FFFFFF” custom_margin=”||24px||false|false” locked=”off” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22title_text_color%22%93}”][\/et_pb_heading][et_pb_text _builder_version=”4.25.0″ _module_preset=”7b58673f-00f5-48f9-b327-16945fba409a” text_text_color=”#ffffff” locked=”off” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22text_text_color%22%93,%22gcid-primary-color%22:%91%22text_text_color%22%93}”]<\/p>\n

Informed by Marilyn ecommerce insights, we help brands know exactly what their consumers are searching for online and ensure their products are front and centre at all points of the purchase funnel.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row module_class=”flex-col” _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”56px||32px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Why Mars United” _builder_version=”4.25.0″ _module_preset=”77c16b8c-149e-4da4-a2f1-d78bc2781882″ title_text_align=”left” title_text_color=”#FFFFFF” background_color=”RGBA(255,255,255,0)” max_width=”816px” custom_margin=”||0px||false|false” custom_padding=”||||false|false” locked=”off” global_colors_info=”{}”][\/et_pb_heading][et_pb_heading title=”Retail Media & Ecommerce?” _builder_version=”4.25.0″ _module_preset=”77c16b8c-149e-4da4-a2f1-d78bc2781882″ title_text_align=”left” title_line_height=”72px” background_color=”gcid-9128fd3e-d36b-4628-9fb1-9e3f84a70983″ custom_margin=”||0px||false|false” custom_padding=”|16px|0px|16px|false|false” locked=”off” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22title_text_color%22,%22title_text_color%22,%22title_text_color%22%93,%22gcid-9128fd3e-d36b-4628-9fb1-9e3f84a70983%22:%91%22background_color%22%93}”][\/et_pb_heading][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”We blend technical ecommerce, retail media capability, and deep retailer expertise across marketplaces.” _builder_version=”4.25.0″ _module_preset=”d4f13fe2-d8fc-48af-a994-de4fdccf4ce9″ title_level=”h3″ title_text_color=”#FFFFFF” global_colors_info=”{}”][\/et_pb_heading][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_heading title=”Scale” _builder_version=”4.25.0″ _module_preset=”5f6cb54e-8ab5-413f-9ced-4a4a79ca934f” global_colors_info=”{%22gcid-primary-color%22:%91%22title_text_color%22%93}”][\/et_pb_heading][et_pb_text _builder_version=”4.25.0″ _module_preset=”7b58673f-00f5-48f9-b327-16945fba409a” text_font=”–et_global_body_font|300|||||||” text_text_color=”#FFFFFF” custom_margin=”||0px||false|false” custom_padding=”0px|16px|16px|16px|false|false” border_color_all=”#efece6″ border_width_bottom=”1px” border_color_bottom=”#FFFFFF” global_colors_info=”{}”]<\/p>\n

We manage over $1BB globally in Retail Media budgets for dozens of blue-chip brands<\/p>\n

[\/et_pb_text][et_pb_heading title=”Performance” _builder_version=”4.25.0″ _module_preset=”5f6cb54e-8ab5-413f-9ced-4a4a79ca934f” locked=”off” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22title_text_color%22%93,%22gcid-primary-color%22:%91%22title_text_color%22%93}”][\/et_pb_heading][et_pb_text _builder_version=”4.25.0″ _module_preset=”7b58673f-00f5-48f9-b327-16945fba409a” text_font=”–et_global_body_font|300|||||||” text_text_color=”#FFFFFF” custom_margin=”||0px||false|false” custom_padding=”0px|16px|16px|16px|false|false” border_color_all=”#efece6″ border_width_bottom=”1px” border_color_bottom=”#FFFFFF” locked=”off” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22text_text_color%22%93}”]<\/p>\n

We increase retail media performance by 21% on average.<\/p>\n

[\/et_pb_text][et_pb_heading title=”Focus” _builder_version=”4.25.0″ _module_preset=”5f6cb54e-8ab5-413f-9ced-4a4a79ca934f” locked=”off” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22title_text_color%22%93,%22gcid-primary-color%22:%91%22title_text_color%22%93}”][\/et_pb_heading][et_pb_text _builder_version=”4.25.0″ _module_preset=”7b58673f-00f5-48f9-b327-16945fba409a” text_font=”–et_global_body_font|300|||||||” text_text_color=”#FFFFFF” custom_margin=”||0px||false|false” custom_padding=”0px|16px|16px|16px|false|false” border_color_all=”#efece6″ border_width_bottom=”1px” border_color_bottom=”#FFFFFF” locked=”off” global_colors_info=”{%22gcid-92bb32dd-6e0e-4429-9d44-293093944292%22:%91%22text_text_color%22%93}”]<\/p>\n

We staff our team with in-market experts who have often worked directly for the retailers they cover to keep you ahead of the curve in an ever-evolving online landscape.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”0px||0px||false|false” global_colors_info=”{}”][et_pb_row column_structure=”3_4,1_4″ _builder_version=”4.25.0″ _module_preset=”default” custom_margin=”0px||0px||false|false” custom_padding=”60px||40px||false|false” global_colors_info=”{}”][et_pb_column type=”3_4″ _builder_version=”4.25.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.25.0″ _module_preset=”e7548861-f29a-48e9-b055-5ac0b4e96e64″ text_text_color=”gcid-40f11e33-f36e-4924-a466-57d51b53dd28″ global_colors_info=”{%22gcid-40f11e33-f36e-4924-a466-57d51b53dd28%22:%91%22text_text_color%22%93}”]<\/p>\n

Discover the impact of our digital expertise<\/p>\n

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Marilyn Ecommerce Insight Suite and Marilyn Sales & Media Dashboard are just two of the ways that we deliver vital metrics, holistic dashboards, actionable search, sales and easily accessible insights across all major retail ecommerce platforms.<\/p>\n

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